Conference and Event Management

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Conference and Event Management

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Description

Conference and Event Management is not easily mastered, and it takes plenty of creativity to design an event that is memorable and meaningful. It also takes careful attention to detail, adaptability, effective delegating, and a lot of work. While this two-day training course is specifically for corporate event planning, the elements here can also be applied to more personal event planning, like anniversaries, birthday gatherings, weddings, etc.

­­­By the end this course participants will be able to:

  • Plan a complete corporate event, including an agenda, budget, goals, venue, audience, food, and whatever else your client needs
  • Keep your event on budget
  • Design an advertising and marketing plan that includes a comprehensive use of media, take-aways, and/or swag bags
  • Determine whether partners, sponsors, and volunteers can help to make your event unforgettable
  • Create an atmosphere of service that delegates will remember
  • Select speakers and a master of ceremonies to add impact to your event
  • Create a diversity plan
  • Evaluate the process

Course Outline

 Duration: 1day

Event Planning Essentials

  • Identifying Key Event Elements
  • Setting Goals and Objectives
  • Getting Organized

Budgeting Basics

  • The Real Budget
  • Getting Strict About the Budget

Using the Committee Approach

  • Getting the Right People Doing the Right Things
  • Doing Delegation Right

Connecting with Partners and Sponsors

  • Benefits of Support
  • Step Up and Ask!

Advertising and Marketing

  • Getting the Word Out
  • The “Touch” Factor
  • Take-Away Planning

Selecting the Venue

Feeding the Masses

  • Setting up the Menu
  • Finding Food Solutions

Business Etiquette Basics

  • Don’t Be Afraid!
  • The Edge of Etiquette
  • Think Space!

 

 

 

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